Strategic planning
The leadership function of articulating why an organization exists; setting strategic goals that will enable the organization to fulfill its reasons for existence; establishing time-phased plans that identify measurable results for meeting those strategic goals; and determine who is responsible for meeting the strategic goals.
Mission statement
A clear, concise, inspiring statement that states what the organization is; what type of organization it is; and what it does, for whom, and where.
Vision statement
A concise picture of an ideal, desired future for the organization. Values statement A statement of how the organization should act to reach its vision.
Strategic goals
What is to be accomplished long-term to achieve the mission. Objectives Specifically how the strategic goals are to be reached. The shorter-term targets will move the organization measurably towards meeting its longer-term strategic goals.
Time-phased plan
A plan with a deadline.
Measurable results
The information used to quantify the success of the
organization in achieving its objectives and goals.